Gmail Gets ‘Block’ Sender Feature, Android App Adds Easy ‘Unsubscribe’

Google Tuesday introduced two very necessary features for its Gmail service now allow users to block email ID and unsubscribe from bulletins in a few clicks.

As part of Gmail’s latest update, people who use Gmail on the Web can now block specific e-mail addresses in Gmail with just a few clicks. Once locked, all particular identification emails come directly into the spam folder instead of the inbox. Users also have the ability to unlock the particular messaging ID settings Gmail. The Lock option, if you are wondering, is visible in the three-point menu button in the upper-right corner of the screen to display the email.

Google also specified that the email ID blocking would send all future mails by the sender into the spam folder; And it’s different from the feature of the “Report Spam” used so far.

“Blocking a sender will make all the messages from a dedicated e-mail to go directly to spam, but will not harm the reputation of the sender. It helps to improve your overall rating,” said Google Venture Beat in a statement.

The ‘Lock’ function has already reached the web version of Gmail and would be touching the Android app “next week”. However, few regions, including India have already begun to receive functionality in the Gmail application.

Subscription is now available to users through the Gmail application. It is interesting to note that Google already brought the property to the Gmail web interface last year. With this feature, people can be disabled for certain mailing lists directly from the Gmail application without visiting the particular website and unsubscribing manually. The “Unsubscribe” option can be seen inside the three-point menu button in the upper-right corner of the screen on the navigation bar when an email is opened. The updated app is available for download from Google Play.

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Google at the moment is to keep the two unique features of the Web and Android application. “Not yet ETA for an iOS or mobile release,” said a Google spokesman at VentureBeat. “Currently, this feature is unique to the Gmail Desktop and Android app.”